Starr Tincup announces launch of new Quimby McCoy website

Released on = March 9, 2007, 7:07 am

Press Release Author = Starr Tincup

Industry = Marketing

Press Release Summary = Preservation architecture firm receives increased web
presence

Press Release Body = FT. WORTH, Texas-March 9, 2007-Starr Tincup, an integrated
marketing firm for business-to-business software and services companies, announced
today the launch of a new corporate website for Quimby McCoy.

The launch of the new website is designed to give the Quimby McCoy firm a clean,
professional look that fits with their industry. The website is in alignment with
their "classy yet subtle" corporate identity that unites the firm's founding
partners as one corporate entity. The website is also loaded with optimized keywords
to help drive website traffic and achieve greater presence.

"The website is a valuable asset because it is a convenient place to send clients,
potential clients and others," said Nancy McCoy, principal of Quimby McCoy. "It is
the virtual office that provides a wealth of information in one place allowing
others to find out what we do. The website provides a great marketing tool."

The new Quimby McCoy website was created to give the architecture firm an online
presence.

"The website is a great communication medium that enables us to share what we do and
have done with our partners, clients and colleagues in a more in-depth way than
anything on paper can," said Marcel Quimby, principal of Quimby McCoy.

"We are excited about our new relationship with Quimby McCoy," said J. William
Tincup, principal and co-founder of Starr Tincup. "It's a completely different
approach from our typical high tech B2B or B2C clients, but they fit our business
model well."

"In the 21st century, it has become evident that no company can afford not to have a
great website," said Bret Starr, principal and co-founder of Starr Tincup. "There
has always been debate about the specific purpose that a website should serve, but
in reality an effective website must serve multiple purposes. First, it must
effectively communicate the firm's unique value proposition. Second, it must convey
the firm's differentiation and corporate image or style. Third, it must aggressively
generate and capitalize on leads. The Quimby McCoy website serves all the purposes
quite well. We're very proud to have been involved with this special company and
this special website."

Quimby McCoy's goal with Starr Tincup is to generate an increase in business
clientele. Starr Tincup and Quimby McCoy anticipate a successful relationship
because both firms are like-minded with similar creative visions. Starr Tincup will
help provide marketing expertise for the Quimby McCoy firm in the preservation
architecture business.

"As with any architectural design process, it was great fun for Starr Tincup and us,
as architects and clients, to understand each others' language and begin to move
forward in the creative process on a common path," Marcel said.


About Starr Tincup
Starr Tincup is an integrated marketing firm for B2B software & services companies.
We help our clients market smarter! Our scope of services includes planning,
research, infrastructure and programs. Visit www.starrtincup.com or
http://starrtincup.blogspot.com to learn more about our firm.


Media Contacts
Bret Starr
Principal and Co-Founder
817.204.0388
starr@starrtincup.com

J. William Tincup
Principal and Co-Founder
817.204.0400
tincup@starrtincup.com
Starr Tincup

Web Site = http://www.starrtincup.com

Contact Details = 1412 W. Magnolia Ave.
Suite 200
Fort Worth, TX 76104

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